Between the urban and the surfer, the new Downtown line is inspired the most fashionable of Oxbow. Its original collection responds to an ideal of life that has as its goal the achievement of dreams and the persistent search for personal freedom.

The new line of Surfwear responds to the aspirations of the fans of sliding sports and their imaginary of great waves and main artistic trends. In order to communicate the values ​​of the brand among the influencers and other key stakeholders we have been carried out advertising, POS, promotions and public relations.